.mulga partners pty ltd

"The value of a brand is only as good as a customer's last experience with it – everything matters! That's why you need to work with people who are prepared to champion your brand; people who will 'sweat the small stuff' and have the vision to anticipate what lies on the road ahead."

Mulga Partners specialise in creating persuasive communications that help clients create emotional connections with their customers that go beyond the product or service itself.

Our single-minded focus is on helping clients produce compelling business cases that generate new business. We do this by exposing the unqiue value in your offering and express it in terms that resonate with your clients.

We offer a full range of brand communication services including strategy, brand collateral, bid/tender development and customer co-creation programs.

Click here to download our profile.

.bid and tender consulting

Responding to tenders, or writing a business pitch is a negotiation with only one party in the room - you not only have to present your case clearly, you also have to preempt the potential client's objections. By using our Bid Compass service you'll get a head start on the competition. Download a brochure.

.training & workshops

Customer Savvy

We conduct Brand Workshops with clients, using the Brand Alignment Model as a tool to map where various segments of your customers are (in terms of loyalty) and help you develop strategies to increase their worth to your business and ensure the power of word-of-mouth works in your favour.
For more information, phone Philip on 0477 033 777.

Persuasive Bargaining

Negotiation is all about building a relationship. A strong and lasting one is based on mutual value. Win-Win. This 1 day workshop exposes you to the strategies used by negotiation experts from around the world, lets you in on the secrets of thinking on your feet and gives you a proven framework for conducting principled negotiations.
Download a brochure.

Bid Strategy

Make us part of your bid team on your next submission.
In our strategy workshops we work with you to develop a roadmap for your response. By analysing the tender request carefully, conducting a risk analysis and identifying the purchaser's hot buttons we’ll help you build up a compelling picture of your organisation to reflect what the purchaser is looking for.
Download a brochure.

Mulga Partners Director, Philip Dennett also facilitates the Tendering for Success program for Tenderlink.com. Click here to go to the website.